You can’t become “PG 13” overnight. From Palmdale to the Clippers center stage, Paul George has been constantly building his craft. To release the newest colorways of his signature PG6 shoes, we took it back to the people that have helped Paul George every step of the way. With a micro production team and highly considered budget strategies, we were able to capture an intimate glimpse into the George family to give meaning and context to the product.